Airconditioning for the future

Samsung Electronics has held the Middle East launch of a range of air conditioners that it claims can fight SARS, bird flu and other viruses and bacteria.

The new V-Series range releases ions into the atmosphere, which decompose viruses, bacteria and allergens.

Speaking at the product's launch in Dubai, sales and marketing manager Robin Kadyan explained the new technology: "The V-series generates active hydrogen atoms, which combine with oxygen ions to purify the air by destroying the protein of the virus or bacteria, so you no longer have to suffer from air conditioning giving you coughs and colds."

The model also incorporates a ‘Good Sleep' mode, which adjusts the temperature of the room to match the three stages of sleep.

"The Good Sleep mode automatically cools the room as the person falls asleep, maintains a moderate temperature and regulated airstream during sleeping hours and increases the room's temperature as the person wakes up to raise the human body temperature," explained Sang Yoon Kim, director of Home Appliances Division at Samsung Gulf Electronics.

The model uses up to 30% less energy than standard cooling systems.