A new, internet-only radio station has launched that aims at an all-new audience: pets. DogCatRadio.com, broadcast from Los Angeles, was started by Adrian Martinez when he noticed that his cat liked to listen to 80s rock, CBS News writes.
The station takes requests, the most popular so far being Hound Dog and Who Let the Dogs Out. DogCatRadio.com broadcasts in English and Spanish.
Are they targeting my pet now? So when I leave the radio on at home while I'm at school to keep my pet distracted so he doesn't tear up my apartment, am I going to come back to a crazed consumer who has been listening to super-sonic dog waves that make him want Snosages? Will they then segment the pet consumer market?!
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